jade faist

As an accomplished professional with more than a decade of industry experience, I have cultivated a reputation for consistently delivering results through building and translating. With a keen ability to apply logic and reason to every situation, I possess a process-oriented mentality that enables me to effectively translate user needs, designer choices, and code paths into practical solutions to complex problems.

My experience in engineering management has equipped me with the leadership and communication skills necessary to effectively lead teams towards achieving organizational goals while maintaining a focus on innovation and quality.

I take great pride in my commitment to the organizations I have served.

Where have I worked?

July 2017 - Mar 2023
5.5 years

Global eCommerce Web Developer
Jul 2017 - Nov 2021

Global Digital Platform Engineering Manager
Nov 2021 - Mar 2023

Icebreaker is a New Zealand founded outdoor apparel company that offers customers a sustainable and natural alternative to synthetic fabrics by utilizing Merino wool. It is a brand driven by the mission to create high-quality products that are both sustainable and functional, empowering customers to embrace their connection to the outdoors. As a member of the eCommerce team, I had the privilege of being part of a global community of like-minded individuals who were committed to making a positive impact. After relocating from Portland Oregon to the Auckland office, I was part of growing a team that continually motivated me with their shared values and their unwavering dedication to forging their own path.

Responsibilities: At Icebreaker, I was responsible for team growth and people management, project organization, strategic planning, system development and improvement, and code review and management.


Feb 2014 - Feb 2017
3 years

Senior UX Engineer

Copious had a reputation for simplifying complex processes, enhancing the interactions between users and their clients' brands, and developing customized web applications, ecommerce experiences, and mobile apps. Their specialty was in creating digital and ecommerce experiences with a human-centered approach, with a focus on architecture, design, and development.

Responsibilities: During my time at Copious, my responsibilities included front-end development, project planning and estimation, team leadership, technical management, and code review.

Jan 2006 - Jan 2014
8 years

Senior Interactive

Kinesis is a strategic marketing and design firm based in Portland, Oregon. They specialize in high-impact web design, graphic design, and marketing services for growth-oriented businesses.

Responsibilities: During my tenure at Kinesis, I was responsible for web programming, web design, UX/UI, process development, and systems architecture.


What have I worked on?

Throughout my professional journey, my expertise has been honed towards web development with a particular emphasis on the e-commerce industry. I possess a comprehensive understanding of frontend development and have demonstrated a seamless transition to an engineering management role. Moreover, while my experience has primarily been focused on e-commerce, my skills position me to explore and contribute to other industries and domains as well.


  • Proficient in Agile practices and methodologies
  • Demonstrated expertise in product ownership and roadmap planning
  • Proven ability to establish and improve engineering and deployment processes
  • Experienced in vendor coordination and management
  • Skilled in people management and team leadership
  • Adept in facilitating and delivering optimal user experience
  • Experienced in responsive design & development for modern web applications
  • Expertise in accessibility standards and guidelines
  • Proficient in search engine optimization (SEO) best practices

Development Proficiencies

  • Extensive experience in Commerce Cloud (Demandware) and Magento (Certified)
  • Expertise in WordPress and Vue.js frameworks
  • Sound knowledge of HTML5, CSS/Sass, and JavaScript
  • Experience in Webpack for module bundling and optimization
  • Proficient with build automation tools such as Grunt and Gulp
  • Familiarity in Backbone.js for building dynamic user interfaces
  • Proficient in Git/Github for version control and collaborative development
  • Expertise in project management tools such as Jira and Confluence
  • Skilled in Adobe Photoshop, Illustrator, and Sketch for graphic design and layout

My on-the-job experience has been instrumental in shaping my skills and knowledge in the industry, but I also have a Bachelor's degree in graphic design with a minor in applied multimedia from Southern Oregon University (completed in June 2006). This educational background has given me a strong foundation in design principles and a range of multimedia skills that have been useful in my work.

While I value my education, I also recognize the importance of continually learning and adapting to new trends and technologies. As such, I strive to stay up-to-date with the latest developments in the industry and actively seek out opportunities to expand my skill set. By combining my education with my experience and ongoing learning, I am able to bring a unique perspective and valuable expertise to any project or team.